> ## Documentation Index
> Fetch the complete documentation index at: https://docs.wrldwide.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# UGC Video Ads

> Generate UGC-style talking avatar video ads from a product image — powered by Kling 2.6 AI Avatar

# UGC Video Ads

Create user-generated content style video ads with AI. Upload a product image, write your product name, select a UGC style, and the AI generates a talking avatar video ad that looks and feels like authentic creator content.

**Model:** Kling 2.6 AI Avatar\
**Credit Cost:** 10 credits\
**Access:** [app.wrldwide.ai/ugc](https://app.wrldwide.ai/ugc)

***

## UGC Styles

Three authentic content styles to choose from:

| Style                        | Character                                                                          | Best For                               |
| ---------------------------- | ---------------------------------------------------------------------------------- | -------------------------------------- |
| ⚡ **Excited Discovery**      | High energy, surprised and delighted — "Oh my god, I have to tell you about this!" | Impulse products, beauty, lifestyle    |
| 💬 **Casual Recommendation** | Relaxed, conversational — "Hey, so I've been using this for a while..."            | Everyday goods, wellness, DTC brands   |
| 🔍 **Honest Product Review** | Focused, demonstrative — "Let me show you exactly what this does..."               | Tech, functional products, supplements |

***

## How to Use

<Steps>
  <Step title="Open UGC Video Ads">
    Navigate to [app.wrldwide.ai/ugc](https://app.wrldwide.ai/ugc)
  </Step>

  <Step title="Upload Product Image">
    Upload a clear product photo. The AI uses this to understand what's being promoted.

    * Supports JPG, PNG, WEBP
    * Clean product shots work best; can also use lifestyle imagery
  </Step>

  <Step title="Enter Product Name">
    Type the name of your product. This is used in the generated script for the avatar to reference.
  </Step>

  <Step title="Select UGC Style">
    Choose the content style that matches your campaign tone:

    * **Excited Discovery** for launch campaigns and impulse products
    * **Casual Recommendation** for lifestyle and wellness brands
    * **Honest Product Review** for feature-driven or functional products
  </Step>

  <Step title="Generate">
    Click **Generate** (10 credits). The AI creates a full talking avatar video ad in your selected style.
  </Step>

  <Step title="Preview and Download">
    Watch the generated UGC video. Download and use directly in your ad campaigns or social media.
  </Step>
</Steps>

***

## How It Works

1. **Script Generation** — AI writes a UGC-style script based on your product name and style selection
2. **Avatar Selection** — A diverse set of AI avatars matches the selected UGC tone
3. **Voice Synthesis** — Natural voice-over synchronized to the avatar
4. **Video Rendering** — Final UGC-style video with product imagery integration
5. **Output** — Download-ready MP4

***

## Key Features

<AccordionGroup>
  <Accordion title="Authentic UGC Feel">
    The AI is trained to generate content that sounds and looks like real creator videos — natural speech patterns, relatable language, and organic presentation style — not corporate ad speak.
  </Accordion>

  <Accordion title="Style-Matched Scripting">
    Each UGC style generates a fundamentally different script. Excited Discovery scripts open with surprise hooks. Casual Recommendation scripts use first-person storytelling. Honest Product Review scripts are structured around feature demonstration.
  </Accordion>

  <Accordion title="No Filming Required">
    Create UGC-style ads without hiring influencers, filming, or editing. Generate, test, and iterate at scale with no production overhead.
  </Accordion>
</AccordionGroup>

***

## Use Cases

### Facebook/Instagram Ads

UGC-style content dramatically outperforms traditional ad creative on Meta platforms. Use these videos for conversion campaigns where authentic-feeling content drives lower CPM.

### TikTok Ads

TikTok users have trained banner blindness against polished ads. UGC-style content blends into the feed. Generate multiple style variations and test which hooks perform best.

### Product Launch Videos

Create multiple UGC-style angles for a new product launch — one excited discovery, one casual recommendation, one review — and run all three to find the winning message.

### Retargeting Creative

Refresh retargeting ad creative regularly with new UGC-style variations to prevent ad fatigue. Generate new variations in minutes instead of organizing creator shoots.

***

## vs. Other Avatar Tools

| Feature          | UGC Video Ads          | Live Avatar      | ViraLens Studio              |
| ---------------- | ---------------------- | ---------------- | ---------------------------- |
| **Input**        | Product image          | Portrait + audio | Product images (full wizard) |
| **Script**       | AI-generated UGC style | Your audio file  | Template + custom edit       |
| **Setup**        | 2 inputs               | 2 inputs         | 5-step wizard                |
| **Output style** | UGC talking head       | Talking avatar   | Full UGC production          |
| **Credits**      | 10cr                   | 8-20cr           | More                         |
| **Best for**     | Quick UGC ads          | Custom avatars   | Full UGC campaigns           |

***

## Next Steps

<CardGroup cols={2}>
  <Card title="ViraLens Studio" icon="film" href="/en/features/vira-lens-studio">
    Full UGC video production with custom script
  </Card>

  <Card title="Live Avatar" icon="circle-user" href="/en/features/live-avatar">
    Create custom talking avatars
  </Card>

  <Card title="Link-to-Video Ad" icon="link" href="/en/features/link-to-video-ad">
    Turn product URLs into video ads
  </Card>

  <Card title="ViraLens" icon="wand-magic-sparkles" href="/en/features/vira-lens">
    1-click viral video ad generation
  </Card>
</CardGroup>