> ## Documentation Index
> Fetch the complete documentation index at: https://docs.wrldwide.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Ad Insight

> AI-powered ad analysis wizard — search, browse, analyze, and clone winning Facebook ads

# Ad Insight

**Four-step ad intelligence wizard** — find competitor ads, deep-analyze their creative strategy with AI, and generate recreation prompts to clone winning concepts in your own brand style.

**Availability:** Create + Insights plan and above\
**Access:** [app.wrldwide.ai/ad-insight](https://app.wrldwide.ai/ad-insight)

***

## Overview

Ad Insight takes you from "I want to find winning ads" to "I have a proven concept ready to recreate" in four guided steps:

1. **Search** — Find ads by brand or keyword
2. **Browse** — Filter and preview the creative landscape
3. **Analyze** — AI dissects the winning formula
4. **Clone** — Get ready-to-use recreation prompts

***

## The Wizard

### Step 1 — Search 🔍

Find ads from any brand or category.

**Search options:**

* Brand/page name (e.g., "Gymshark")
* Product category (e.g., "protein powder")
* Keyword or angle (e.g., "limited time offer")

**Filters available:**

* **Country** — 20+ markets
* **Category** — All, Employment, Housing, Credit, Political
* **Ad Type** — All content, specific categories

***

### Step 2 — Browse 📋

Browse results and identify candidates for analysis.

**Ad cards show:**

* Brand name and ad copy preview
* Creative thumbnail (image/video)
* Media type badge (Image / Video)
* Runtime and spend estimate
* Impression range
* Platform distribution (Facebook/Instagram)

**Winning ad signals:**

* 🏆 **Long runtime** = profitable (30+ days)
* 💎 **High spend** = validated budget allocation
* ⚡ **High impressions** = proven reach

Select any ad to move to the analysis step.

***

### Step 3 — Analyze 🧠

AI performs a complete creative breakdown of your selected ad.

The AI extracts and analyzes:

| Element                | What the AI Identifies                                            |
| ---------------------- | ----------------------------------------------------------------- |
| **Hook Type**          | The opening strategy (curiosity, pain point, social proof, etc.)  |
| **Visual Style**       | Aesthetic direction (lifestyle, product-focused, UGC-style, etc.) |
| **Text Elements**      | Headlines, body copy, CTAs, overlays                              |
| **CTA**                | The call-to-action and offer structure                            |
| **Color Palette**      | Dominant colors and their psychological effect                    |
| **Composition**        | How elements are arranged and why                                 |
| **Engagement Drivers** | Why this ad stops the scroll                                      |
| **Competitor Brand**   | Brand positioning and messaging tone                              |
| **Production Cost**    | Estimated production complexity (low/medium/high)                 |
| **Recreation Prompt**  | Ready-to-use AI image generation prompt                           |
| **Video Prompt**       | Ready-to-use AI video generation prompt                           |

***

### Step 4 — Clone 🎨

Use the AI-generated prompts to recreate the concept with your own branding.

**What you get:**

* **Image prompt** — Paste directly into WRLDWIDE AI Image Generation
* **Video prompt** — Paste directly into WRLDWIDE AI Video Generation
* **Strategic notes** — Key elements to preserve when recreating
* **Copy framework** — Ad copy structure you can adapt

**One-click copy** for all prompts — ready to use immediately.

***

## How to Use

<Steps>
  <Step title="Open Ad Insight">
    Navigate to [app.wrldwide.ai/ad-insight](https://app.wrldwide.ai/ad-insight)
  </Step>

  <Step title="Search for Ads">
    Enter a brand name or keyword. Select your target country and ad category. Click **Search**.
  </Step>

  <Step title="Browse Results">
    Scroll through the ad gallery. Look for:

    * Long runtimes (30+ days)
    * High spend estimates
    * Creative formats relevant to your brand
  </Step>

  <Step title="Select an Ad to Analyze">
    Click **Analyze** on any promising ad. The AI will process the creative and generate a full breakdown.
  </Step>

  <Step title="Review the Analysis">
    Read through the hook type, visual style, engagement drivers, and color palette. Understand *why* this ad works.
  </Step>

  <Step title="Copy Prompts and Create">
    Copy the image or video recreation prompt. Use it in:

    * **Image Generation** → Paste image prompt → Generate
    * **Video Generation** → Paste video prompt → Generate
    * **UGC Video Ads** → Use the creative brief as input
  </Step>
</Steps>

***

## Key Features

<AccordionGroup>
  <Accordion title="AI Creative Breakdown">
    The AI doesn't just describe the ad — it explains the *strategy*. You'll understand the psychological hooks, visual hierarchy, and persuasion techniques used, so you can recreate them intentionally.
  </Accordion>

  <Accordion title="Ready-to-Use Prompts">
    Both image and video prompts are formatted specifically for WRLDWIDE AI's generation tools. No prompt engineering required — just copy and generate.
  </Accordion>

  <Accordion title="Production Cost Estimation">
    Knowing the estimated production complexity helps you understand if you can recreate this in-house or need higher-end tools. Low-cost ads that perform well are gold.
  </Accordion>

  <Accordion title="Multi-Country Research">
    Research winning ads in your target market. An ad that's been running for 60 days in the US with high spend is a proven concept you can adapt.
  </Accordion>
</AccordionGroup>

***

## Workflow Integration

### Ad Intelligence Loop

```
Ad Spy → Find running ads by competitor
↓
Ad Insight → Deep-analyze the best ones
↓
Image/Video Generation → Create your version
↓
A/B Creative Lab → Test variations
↓
UGC Video Ads → Scale winning concept
```

### Quick Clone Workflow

1. Find a 30+ day running ad in **Ad Spy**
2. Open it in **Ad Insight**
3. Get the recreation prompt (30 seconds)
4. Generate your version in **Image Generation** or **Video Generation**
5. Adapt copy using the hook framework
6. Launch and test

***

## Next Steps

<CardGroup cols={2}>
  <Card title="Ad Spy" icon="eye" href="/en/features/ad-spy">
    Find competitor ads to analyze
  </Card>

  <Card title="Image Generation" icon="image" href="/en/features/image-generation">
    Generate your ad creatives
  </Card>

  <Card title="Video Generation" icon="video" href="/en/features/video-generation">
    Create video ads with AI
  </Card>

  <Card title="UGC Video Ads" icon="users" href="/en/features/ugc-video-ads">
    Create UGC-style ad videos
  </Card>
</CardGroup>